About
A little bit about myself.
Over the last ten years, I've had the pleasure of working with some great companies, working side by side to design new apps and improve upon existing products — as a Product Designer, UX/UI Designer, and on some older projects an Animation Specialist and Graphic Designer.
Background
With a work history rooted in product, brand, and marketing, I'm passionate about pushing products to the next level through a design process that includes data-backed user research, rapid iteration, and visually stunning, user-focused UI.
I'm based in Berlin and experienced in leading smaller teams across SaaS, e-commerce, B2B, and B2C products and systems — designing clean, understandable layouts that translate cleanly to every device and operating system, backed by a working knowledge of HTML and CSS.
How I Work
My process is grounded in understanding a business's objectives and how best to serve its target audience. By combining user research with UX best practices, I aim to give people a positive, memorable, and genuinely useful experience.
That usually means moving from user interviews, surveys, and competitor analysis through wireframes and low-, mid-, and high-fidelity prototypes — validating along the way with usability and A/B testing before handing off a polished, consistent UI.
What I Do
UX Design — user interviews, surveys, focus groups, usability testing, A/B testing, and card sorting.
UI Design — wireframing and low-, mid-, and high-fidelity prototyping, built on strong graphic-design fundamentals.
Product & Graphic Design — visual language, layout and composition, typography, colour, and building brands that are digital- and marketing-ready. Plus hands-on knowledge of HTML, CSS, and WordPress.